Our mission is to provide leaders with clear, evidence-based perspectives that enable effective planning, evaluation, and optimization of sales systems and automation initiatives.
Sales systems today, including CRM platforms, AI-driven tools, and complex workflows, often create confusion rather than clarity. Leaders struggle to determine whether investments in automation and AI are improving sales performance or adding operational complexity.
Sam Simple exists to provide clarity, actionable insights, and research-backed guidance to help organizations maximize the value of their sales systems and automation initiatives.
What We Are Not
Sam Simple is not a software vendor, implementation partner, or consulting firm.
We do not sell tools or manage implementations. Our role is to serve as an independent decision-support layer focused on objectivity, clarity, and measurable outcomes.